IS IT TIME TO FEED YOUR SKIN?

Give your skin what it’s missing with our targeted boosters. Now with a fresh new look.

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KICKSTART YOUR SUMMER SKINCARE ROUTINE WITH £10 OFF ORDERS OVER £75

NEW | GENTLE CLEANSING CLOTHS

Cleanse even waterproof makeup with these gentle wipes, infused with hydrating and soothing ingredients to replenish skin.

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ALWAYS USE AN SPF, RAIN OR SHINE

Because UV rays affect your skin 365 days a year, whatever the weather. That's why it's important to always protect your skin during the day with an SPF 30 minimum.

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PAULA'S VISION

Paula Begoun founded Paula’s Choice based on unwavering respect for customers, truth and efficiency. This is at the heart of every­thing we do. Our skincare does what it promises so that you can feel confident about every product. The search for skincare that really works ends here.

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