New Products

19% OFF NEW PRODUCTS

Celebrate 2019 with 19% off this year’s new launches.

  • -19%
    All Skin Types

    The Water-Infusing Electrolyte Night Cream is a burst of hydration that works to replenish the water content inside skin. It’s weightless, refreshing texture nourishes and recharges dull looking skin.

    19% off
    Free travel size 2% BHA liquid exfoliant
    Free travel size Defense moisturiser
    Free clutch
  • -19%
    All Skin Types

    A leave-on or rinse off mask that reduces redness, soothes skin, and provides long-lasting hydration for all skin types, but especially for those struggling with sensitive skin.

    19% off
    Free travel size 2% BHA liquid exfoliant
    Free travel size Defense moisturiser
    Free clutch
  • -19%
    All Skin Types

    This invisible shield defends the skin’s surface and delivers maximum protection from the effects of pollution, now and longer-term.

    19% off
    Free travel size 2% BHA liquid exfoliant
    Free travel size Defense moisturiser
    Free clutch
  • -19%
    Combination skin, Oily skin

    This mask is specially formulated for acne-prone skin. It mattifies shiny skin, helps prevent breakouts and soothes redness.

    19% off
    Free travel size 2% BHA liquid exfoliant
    Free travel size Defense moisturiser
    Free clutch
  • -19%
    All Skin Types

    The Power Berry Serum contains extracts from 13 research proven berries selected for their ability to protect the skin against harmful environmental influences and thus repair and revitalise skin.

    19% off
    Free travel size 2% BHA liquid exfoliant
    Free travel size Defense moisturiser
    Free clutch
  • Beauty Award 2019
    All Skin Types

    The UnScrub is a cleansing face scrub with natural dissolvable jojoba beads that gently cleanses and polishes skin, leaving it silky soft and never dry or red.

    19% off
    Free travel size 2% BHA liquid exfoliant
    Free travel size Defense moisturiser
    Free clutch
  • -19%
    Normal skin, Dry skin

    Feed very dry, dehydrated skin with this intensely rich night cream packed with omega fatty acids 3,6 and 9.

    19% off
    Free travel size 2% BHA liquid exfoliant
    Free travel size Defense moisturiser
    Free clutch
  • -19%
    All Skin Types

    Reduces fine lines, brightens and firms skin.

    19% off
    Free travel size 2% BHA liquid exfoliant
    Free travel size Defense moisturiser
    Free clutch
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“What we know about what benefits skin today, we did not know five, ten or fifteen years ago.”

Dedication to research

Our goal is to make available what recent research says helps your skin. It’s actually how our brand came to be. Paula dedicated most of her time to sharing her extensive, objective and research-based skincare knowledge with others. But our work is never finished - it’s an ongoing process.

Always innovating

There’s a constant flow of product development, based on the most recent scientific research and published studies. Efficiency of ingredients and formulas is paramount. That is why you won't find irritating ingredients or fragrances in our products, why we never sell products in jars and why all our day creams have a minimum SPF of 30. All backed by research, of course.

Beauty begins with truth

Our philosophy? Smart, Safe Beauty. The products you use should work and be good for your skin, no exceptions. Based on our heritage in consumer advocacy, each of our formulas is effective, safe and backed by cited research. We uncover the truth about skincare and share all of the facts with you along the way - because keeping your skin healthy shouldn't be a mystery.

Our products do what they promise and we want you to experience that for yourself, that's why we offer a 30 day money-back guarantee. If you are not satisfied with your purchase, contact us within 30 days for a full refund.

We're here to help

For any questions about our products or for help on building a skincare routine, please contact our Customer Care team. Our skincare experts are on hand to help you find the best products for your skin.