The CALM collection for sensitive skin Sensitive skin that’s prone to redness needs special care from extra-gentle skincare products. That’s why Paula’s Choice created the CALM collection, specifically formulated for sensitive skin and the concerns that often arise from it: redness, irritation, and dryness. The complete CALM collection replenishes, soothes redness, renews and refines skin in combination with providing scientifically proven, non-irritating anti-ageing ingredients. Below, we outline how our sensitive skin collection works, how it differs from our other soothing products and how to use CALM. What’s a good skincare routine for sensitive skin? You may ask, why does my skin feel sensitive? Well, sensitive or oversensitive skin can feel dry or tight and become red or blotchy after using an irritating skincare product. This makes it vital to use mild products with ingredients that are free of fragrances and other skin irritants, like those found in the new CALM collection. If you suffer from rosacea or eczema then this range is also suitable for you. How does the Paula’s Choice CALM collection work? The new CALM collection from Paula’s Choice provides both immediate and sustained relief for sensitive skin. Now, each extra-gentle CALM product targets the underlying causes of sensitivity and rather than just soothing sensitive skin symptoms, they can reduce future signs of sensitivity whilst also fighting signs of ageing. Each nourishing product in our CALM collection contains a specialised blend of gentle-yet-effective ingredients that work to calm sensitive skin, even skin prone to rosacea and eczema. What you’ll find throughout CALM products are skin-replenishing and repairing ingredients, such as prebiotics and nourishing heroes. Prebiotics are especially beneficial for skin, keeping its surface balanced, strong and reduces signs of visible ageing. We’ve also included soothing saviours throughout CALM that work both together and independently to calm signs of irritation and sensitivity when applied to skin. Some skin-soothing ingredients you’ll find in this collection are: Allantoin: A byproduct of uric acid that not only helps to soothe and moisturise, but also helps mitigate skin’s response to more active ingredients. Beta-glucan: This plant extract minimises redness that often occurs in sensitive skin. Northern truffle mushroom: Curbs the appearance of intense redness and flaky texture. Glycogen: A humectant and balancing ingredient that helps repair dry skin. What’s the difference between CALM and other Paula’s Choice products? Those of you familiar with Paula’s Choice know that all our products are suitable for sensitive skin. So, how do CALM products differ? The CALM products are designed especially for those who have temperamental skin that’s also prone to redness—the kind of skin that’s intolerant of many skincare ingredients. Another difference is that this CALM collection contains a broader assortment and higher quantity of ingredients that research has shown can bring about soothing relief to uncomfortable-feeling, aggravated-looking skin. What if you want anti-ageing ingredients as well? Don’t worry, our CALM products contain those too, so you’ll see more hydrated, radiant, firmer-feeling skin with a diminished appearance of lines and wrinkles. Skincare routine with the CALM collection Morning Step 1: CALM Ultra-Gentle Cleanser Step 2: CALM Nourishing Milky Toner Step 3: CALM 1% BHA Sensitive Skin Exfoliant Step 4: CALM Repairing Serum (also apply around the eyes and on the neck) Step 5: CALM Rescue & Repair Intensive Moisturiser for normal/dry skin or CALM Rescue & Repair Weightless Moisturiser for oily/combination skin (also apply around the eyes and on the neck) Step 6: Apply SPF Evening Step 1: CALM Ultra-Gentle Cleanser Step 2: CALM Nourishing Milky Toner Step 3: CALM 1% BHA Sensitive Skin Exfoliant Step 4: CALM Repairing Serum (also apply around the eyes and on the neck) Step 5: CALM Rescue & Repair Intensive Moisturiser for normal/dry skin or CALM Rescue & Repair Weightless Moisturiser for oily/combination skin (also apply around the eyes and on the neck). If the skin around your eyes is drier than the rest of your face, then use the RESIST Anti-Ageing Eye Cream. You don’t have to wait between steps before applying the following product. You can also add boosters or products to prevent spots or uneven pigmentation (brown spots) to your CALM skincare for sensitive skin. Please note that using the BHA exfoliant twice a day may be too much for highly sensitive skin. In that case, once a day is enough, either in the morning or evening. When using exfoliants, build them up gradually over a few weeks and protect your skin every day with a broad-spectrum SPF.